Uber Was Swindled Out Of $100m In Ad Spend And No One Is Speaking About It
In other phrases, a big portion of the company’s advert spend was being wasted on fraud and wasn’t producing results. _ttp13 monthsTo measure and improve the performance of your promoting campaigns and to personalize the consumer’s expertise on TikTok. Kevin Frisch (Uber’s ex-Head of Acquisition) made a move in response by lowering Uber’s advertising budget…